AC Milan and Warner Bros. Discovery join forces in an exclusive collaboration that will see the two iconic brands as protagonists in a series of special projects ahead of the release of the film Black Adam, in cinemas from Thursday 20 October.
To celebrate the exciting new DC superhero, who is making his big screen debut and being played by global star Dwayne "The Rock" Johnson, an explosive collaboration between AC Milan and Warner Bros. Discovery has come into being. Great football and great cinema come together in one of the most eagerly awaited events of this football season: the big match between AC Milan and Juventus.
When the two teams face each other at 18:00 CEST on Saturday 8 October, Dwayne Johnson, the star of the film Black Adam, will send a special video message to all the fans present at San Siro. Johnson will also invite the crowd not to miss the spectacular laser & light show that will thrill all the spectators at half-time, with sensational lighting and images set to be on display and involve the entire stadium.
In the coming weeks, many other unmissable projects, including exclusive content featuring Rossoneri players, will accompany the highly anticipated release of Black Adam.
In ancient Kahndaq, the slave Teth Adam was gifted the almighty powers of the gods. But he used those powers for vengeance and was imprisoned. Now, 5,000 years later, he is freed and once again wields his dark sense of justice onto the world. Refusing to surrender, Teth Adam is challenged by a team of modern-day heroes known as the Justice Society-Hawkman, Doctor Fate, Atom Smasher and Cyclone - who seek to return him to eternal captivity.
The collaboration with a leading brand in the world of major international film productions such as Warner Bros. Discovery is further testament to how AC Milan aims to play a leading role both on and off the pitch. This involves driving the passion of the youngest generations and the 500 million Rossoneri fans all over the world, as well as promoting valuable links with certain sectors like those of entertainment, fashion and lifestyle.
