AC Milan cannot continue to march on this crisis. The project, Champions League money, and prestige are at stake. A minimum of fourth place is mandatory, both because, as champions of Italy, they must try not to ruin the memory of the title won last season, and because Cardinale is watching from afar, as reported by La Gazzetta dello Sport.
Direct competitors for qualification for the next Champions League are losing points week after week, just like AC Milan. There is an error not to be repeated: thinking that others are doing worse because the champions of Italy, in fact, must march alone in the standings and they must stand out, which has not been done lately.
The number one of RedBird wants a return on this investment. What return could there be with Europa League money? It is a modest competition, not suitable for Milan, as relayed by MilanPress.it.
Will they be out of the Champions League? Some heads will inevitably roll. Maldini, Massara, and Pioli have a long-term contract, but a revolution seems certain from fifth place downwards. There have been many technical disappointments on the field, also due to the market’s fault. The technical area’s bets proved fatal to the Rossoneri’s journey. Only Thiaw delivered, but with Tomori and Kalulu’s falling performances, everything seems more challenging. Now they must focus on the European matchup with Napoli to try to get a better income (at least in Europe). It is estimated that Milan has already collected 75 million euros from UEFA, to which 23 million euros of ticket sales must be added (with full stadium for the quarter-final). The Europa League would guarantee an average of 15 million euros, too little for Cardinale and his desire for a top brand.
