With RedBird's aim to continue with Elliott's work strategy in increasing the reach of the AC Milan brand outside Italy, there have been some important positive signs this season in this aspect.
In fact, according to what is reported in today's print edition of La Gazzetta dello Sport, the Rossoneri club's shirt sales have increased by 74% compared to the same period last season.
Actually, 51% of sales were made outside of Italy, with the United States, France, Germany, Japan, and Australia being the top countries for international sales.
