AC Milan continues its growth process in the digital world with the birth of "The Studios" a project by AC Milan Media House, as reported by Sole 24 Ore "We have accelerated the digital transformation and modernisation path of the club over the past twelve mouths. The Studios, Milan Media House will allow us to increasingly involve the more than 500 million Rossoneri fans around the world and create new opportunities of value for our partners" - has said Casper Stylsvig, AC Milan Chief revenue officer.
Milan have achieved extraordinary results on social media and the following of fans abroad is increasing more and more. During the streaming event "From Milan with Love" in May, more than 50 countries connected. Just a year ago Milan also joined on Tik Tok where it has already reached more than 1 million fans. Returning to "The Studios" project, Milan will have an extraordinary innovation at its disposal: 4k cameras, a room with seven workstations with a team of 40 people. "With the news studio we will increase the club's ability to produce multimedia content, both for the more traditional platforms and for the more innovative ones" has declared Lamberto Siega, marketing & digital director of AC. Milan.
Milan is preparing to grow further, not only on the pitch, where Pioli is achieving great results but also in the digital world, where the club has started an innovative revolution.
