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Home Primo Piano

Breaking down the real value of the Coppa Italia

Wajih by Wajih
23 April 2025
in Primo Piano
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AC Milan players vs Inter in Coppa Italia ميلان إنتر

(AC Milan via Getty Images)

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The 2024/25 Coppa Italia is approaching its crucial phase: between Wednesday, April 23 and Thursday, April 24, in fact, the second legs of the semi-finals of the competition will be played, which will determine the two finalists who will compete for the Cup: Inter or Milan, after the 1-1 draw in the first leg, and Bologna or Empoli after the clear 3-0 victory in the first leg by the Rossoblù at the home of the Tuscans.

Theo Hernandez AC Milan Davide Frattesi Inter ثيو ميلان فراتيزي إنتر
Theo Hernandez of AC Milan and Davide Fattesi (Inter via Getty Images)

The current season is the first edition of the Coppa Italia within the new cycle of television rights. The tournament was acquired exclusively by Mediaset, which paid around 56 million euros (between fixed and variable parts), to which 2 million euros in fixed costs are added, for a total of around 58 million euros annually, compared to the 48 million euros per year paid during the 2021–2024 three-year period, as relayed via Calciomercato.com.

According to what was reported by Calcio e Finanza, the prize pool figures for the clubs for the current season will not differ much from those of 2023/24. Until last year, reaching the final act of the competition was worth up to 5 million euros (for the team defeated in the final) and up to 7.6 million euros for the one who lifts the trophy. To these amounts must then be added the revenues from ticket sales for each home match played in the various rounds of the tournament.

What are the 2023/24 figures?

Below are the amounts collected in 2023/24 for each level of the knockout phase, from the round of 16 to the final at the Stadio Olimpico in Rome, which was then won by Massimiliano Allegri’s Juventus against Atalanta.

  • Reaching the round of 16 – 400 thousand euros;
  • Reaching the quarter-finals – 850 thousand euros;
  • Reaching the semi-finals – 1.7 million euros;
  • Finalist (runner-up) – 2 million euros;
  • Victory in the final – 4.6 million euros.

What are the 2024/25 Coppa Italia figures?

According to Calcio e Finanza, the amounts for each round of the competition are set as a percentage of the overall prize pool. A prize pool which will depend mainly on the finalization of the contracts for the television rights of the Coppa Italia abroad. Currently, the estimates have slightly revised the prizes per round downward, but the sale of Coppa Italia TV rights at the international level could bring the overall prize pool back up.

  • Reaching the round of 16 – 400 thousand euros;
  • Reaching the quarter-finals – 800 thousand euros;
  • Reaching the semi-finals – 1.5 million euros;
  • Finalist (runner-up) – 1.9 million euros;
  • Victory in the final – 4.4 million euros.

Winning the Coppa Italia for a top club that entered in the round of 16 would thus be worth around 7.1 million euros, while reaching the final should be worth at least 4.6 million euros.

AC Milan players ميلان
AC Milan players looking dejected (Getty Images)
Tags: BolognaCoppa ItaliaEmpoliInterMilan
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Wajih

Wajih

A writer, passionate about football: Serie A and AC Milan in particular. For business inquiries, contact: wajihmzoughi1996 [at] gmail [dot] com

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